Apparel Design & Merchandising Advisory Committee

The ADM Advisory Committee brings together accomplished industry leaders who provide strategic guidance, industry insight, and professional mentorship to support curriculum relevance, student success, and industry engagement.

Katie Rhodes

Katie Rhodes

Katie Rhodes serves as Director of Sourcing and Production at Title Nine, a women-owned and operated apparel company based in the Bay Area. She oversees global sourcing, production strategy, and supply chain operations, ensuring quality, ethical standards, and operational efficiency across product categories.

With extensive experience in apparel production and vendor partnerships, Katie provides critical insight into responsible sourcing, supply chain management, and industry best practices. Her expertise strengthens ADM’s focus on product lifecycle management, sustainability, and industry-aligned technical competencies.

Samia Siddiqui

Samia Siddiqui

Samia Siddiqui is Assistant Manager of Global Product Collaborations and Brand Activations at Levi Strauss & Co. in San Francisco. In her role, she manages cross-functional design and product development teams to deliver global collaboration collections and experiential brand activations.

Her work bridges design, merchandising, and experiential marketing, offering students insight into brand strategy, collaborative product development, and global fashion partnerships. Samia’s expertise supports ADM’s emphasis on innovation, brand storytelling, and industry-connected learning.

Sofia Dangerfield

Sofia Dangerfield

Sofia Dangerfield is a Senior Manager of Global Brand Experience at Levi Strauss & Co., where she leads men’s visual merchandising and styling initiatives across global markets including North America, Latin America, Europe, Asia Pacific, and Greater China. In her role, she shapes in-store brand experiences through merchandising strategy, styling, and the implementation of global visual standards, ensuring cohesive and compelling storytelling across retail environments.

With over 15 years of combined experience spanning industry and higher education, Sofia brings a unique, interdisciplinary perspective to fashion. Her expertise includes visual merchandising, retail brand environments, and consumer-focused design, supported by a strong foundation in both creative and analytical approaches to the industry.

Sofia holds a B.S. in Apparel Design and Merchandising and an M.A. in Family and Consumer Sciences from San Francisco State University, with a focus on sustainable design and consumer behavior. A first-generation college graduate, she is deeply committed to continuous learning, mentorship, and community engagement, and is passionate about creating inclusive pathways into the fashion industry.

Drew Clark

Drew Clark

Drew Clark is a retail executive with more than 25 years of merchandising and e-commerce leadership across global brands and startups. He currently serves as Operating Advisor at OROS Apparel, guiding product development and inventory strategy for the technical outerwear brand. He is also the PE-backed founder and CEO of California Cowboy, the “social-technical” apparel brand he built from the ground up, including its physical retail.

Drew began his career at Old Navy and rose to Senior Merchandiser. At Levi Strauss & Co. he went on to direct global outlet merchandising and later led the $435 million US Outlet business. While there, he led the launch of Levi’s Dry Goods, a retail concept that became the model for Levi’s store-in-store rollout at J.C. Penney. That work earned him the Koshland Award, Levi’s highest employee honor. He has also served as VP of Merchandising at Trumaker. Most recently he was Principal, E-commerce Strategic Partnerships at Intuit Mailchimp, where he led integrations with platforms including Squarespace, BigCommerce, and Adobe/Magento.